08/14/25 - Stay Top-of-Mind with Smart CRM Tools

This training covered how to use the AVM system to deliver quarterly home value estimates, generate leads through co-branded funnels, and automate client follow-up with customized email workflows. It also addressed setting up rate alerts, organizing contacts with smart lists and tags, and resolving CRM integration issues like Zap errors and domain setup.

Office Hours

In this session, loan officers learned how to keep past clients engaged using cost-effective tools like LO Ninja’s automated home value reports, which send quarterly updates without extra fees. The team explored ways to set up rate alerts, use QR codes on mailers for instant text responses, and build stronger Realtor and lender partnerships. They also covered how to import past client data, customize workflows, and streamline communication with automated templates. The power dialer voicemail feature was clarified, helping loan officers save time while staying consistent with outreach. Finally, strategies like leveraging title company lists, targeted direct mail, and creating simple agent forms were highlighted to improve lead generation and workflow efficiency.